Launched in 2000 with a collection of tailored clothing and sportswear, John Varvatos now represents an entire lifestyle that includes belts, bags, footwear, eyewear, Limited Edition watches, luxury skincare and fragrances (including one for women), as well as the younger, edgier John Varvatos USA Collection and Converse by John Varvatos, clothes for guys and girls.
The JOHN VARVATOS brand launched in 2004, and is sold in 34 countries worldwide. The earliest edition was created in 2004 and the newest is from 2017. John Varvatos fragrances were made in collaboration with perfumers John Varvatos and Rodrigo Flores-Roux.